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Louis Vuitton Pre-Fall Men's 2024 Fashion Show

Pharrell Williams, multihyphenate artist and Creative Director of Louis Vuitton Menswear, debuted his Pre-Fall 2024 collection in Hong Kong. Set along the Avenue of the Stars, Louis Vuitton took over the waterfront promenade and converted it into a Hawaiian beach. An impressive drone show showcased Hong Kong symbols, the brand’s motifs, as well as phrases like “LV Lovers”  across the iconic Victoria Harbor skyline to close out the show.

A-List celebrities and style influencers including Pusha-T, Rauw Alejandro, Swae Lee, Aaron Kwok and Anson Lo graced the event as well. 

 

Projects Highlight
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amfAR
amfAR Gala Hong Kong

Occasions and Founding Chairlady Pansy Ho brought the globally renowned amfAR Gala to Hong Kong in 2014, making this annual event one of the most anticipated and premier charity events in high society and has raised more than US$15 million for amfAR’s life-saving AIDS research programs. 

Dior
Dior Private

The most coveted invitation of the season: Dior Private hosted notable guests over a month-long period at a private countryside villa in Hong Kong, decorated in the theme of Monsieur Christian Dior’s Granville Villa in France.

Cartier
‘Into The Wild’ Exhibition

To celebrate Cartier’s beloved and world-renowned icon, the panther, an interactive experience was staged at K11 Museum.